Stop apps from tracking and selling your data

Data lets you choose how much your apps know about you.

Tracking, targeted ads and saved history are your apps learning about you from your data. TrueTo sets how much they learn, app by app, the way you want it.

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Ads

TrueTo on a phone, showing Ads: each setting as you want it.

Your apps aim ads at you from what you do in them, what other businesses send them and an ID your phone carries.

Personalized ads

YouTube, TikTok and Spotify’s free tier build your ads from what you watch, do and listen to. TrueTo sets each on or off.

What businesses send

Other businesses send Instagram and TikTok your purchases, site visits and app activity, for ads. TrueTo sets TikTok to keep them or to disconnect them and clear what they sent; Instagram only lists them.

Advertising ID

Android gives your phone an advertising ID that lets ad networks follow you from app to app. TrueTo sets whether your phone keeps it or deletes it.

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History

TrueTo on a phone, showing History: each setting as you want it.

Your apps keep what you watch, what you search and the sites and apps you use.

Watch and search history

YouTube keeps what you watch and what you search, and both tell it and its advertisers what interests you. TrueTo sets each on or off.

Web and app activity

Google Maps opens a setting of your Google account that saves your searches, the sites you visit and what you do in apps, in Search, YouTube and Chrome as well. TrueTo sets it on or off for all of them at once.

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Location

TrueTo on a phone, showing Location: each setting as you want it.

Your phone and your apps work out where you are, and keep a record of it. Each keeps working while Wi-Fi or Bluetooth is off or Maps is closed.

Wi-Fi and Bluetooth scanning

Android lets apps and services scan for nearby Wi-Fi networks and Bluetooth devices, which tell them where you are. TrueTo sets each scan on or off.

Timeline

Google Maps keeps a record of the places you go, and that record feeds the ads you see. TrueTo sets it on or off, or to delete itself on a schedule.

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Data sharing

TrueTo on a phone, showing Data sharing: each setting as you want it.

Your phone and your browser send what you do to Google, to ad networks and to sites you haven’t opened.

Third-party cookies

Chrome lets sites other than the one you’re on leave cookies that follow your browsing from site to site and pass it to ad networks. TrueTo sets Chrome to allow or block them.

Preloading

Chrome loads pages it expects you to open next before you tap, so sites you never visit can receive your IP address and cookies. TrueTo sets preloading on or off.

Usage and diagnostics

Android sends Google reports on how you use your phone and when apps crash, with details of your device and its battery. TrueTo sets the reports on or off.

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Works with your apps.

TrueTo sets these in the apps you already use.

  • YouTube
  • TikTok
  • Spotify
  • Instagram
  • Android
  • Google Maps
  • Chrome
  • How it works

    TrueTo goes into each app and changes the setting the way you would. Every one of them is reversible, one at a time.

  • Privacy

    No ads. Your data is never sold or shared for advertising.

  • Help

    A question, a bug, or a setting TrueTo doesn’t cover yet. Write to us and a person answers.

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